Should You Bring On a Co-Founder? Key Things to Consider
Written By Haley Kopp
Starting a business is exciting, challenging, and, let’s be honest, often overwhelming. One of the
earliest and most critical decisions an entrepreneur can face is whether to bring on a co-
founder. It can be a game-changing move, but it’s not always the right one. So how do you
know if you should go solo or share the journey?
Here are some key factors to consider:
1. Skill Gaps and Complementary Strengths
Ask yourself: Do I have all the skills needed to execute this idea effectively? A great co-founder
doesn’t just duplicate your skill set, they complement it. If you’re a product visionary but struggle
with operations, a co-founder who thrives in execution can help balance the equation.
Look for someone whose strengths fill your gaps. Together, you can build a more well-rounded
leadership team from the start.
2. Shared Vision and Values
Alignment on the “why” behind the business is just as important as the “how.” Your co-founder
should believe in the same mission, long-term vision, and future exit strategy. But beyond the
big-picture goals, values matter. How you approach conflict, risk, work-life balance, and even
company culture will shape your partnership.
Misalignment here can lead to serious friction down the road.
3. Trust and Communication
Trust is non-negotiable. Can you be radically honest with this person? Can they challenge your
ideas in a way that’s productive, not personal? Do you communicate well under pressure?
If there’s even a flicker of doubt in your ability to communicate transparently and consistently,
think twice. A co-founder relationship can be just like a marriage: it’s built on trust, respect, and
the ability to navigate tough conversations.
4. Equity and Ownership Discussions
Don’t skip the money talk. Early conversations about equity splits, responsibilities, and decision-
making authority are critical. If these conversations are uncomfortable now, they’ll only become
harder when you’re in the middle of a disagreement.
Be clear on expectations from day one: roles, time commitment, compensation (or lack thereof
in the beginning), and how decisions will be made.
5. Pace, Risk Tolerance, and Commitment Level
Starting a company requires intense commitment. Is your potential co-founder ready to go all-
in? Are they on the same timeline as you? They might be moonlighting a side hustle, while
you’re looking to sprint full-time.
Also consider risk tolerance. If one of you is more conservative and the other wants to move fast
and break things, that could lead to major conflict.
6. Chemistry and Gut Feel
Finally, don’t underestimate your gut. Beyond resumes and rational pros/cons lists, do you like
working with this person? Do you feel energized or drained after meetings? Do you problem-
solve well together?
Sometimes, the intangible "chemistry" is what can make a partnership soar.
In Conclusion
A co-founder can be your greatest asset or your biggest liability. Take the time to reflect
honestly on your own strengths and weaknesses, evaluate your startup’s needs, and assess the
dynamics of any potential partnership. Don’t rush the decision, and when in doubt, get a second
(or third) opinion from mentors or advisors.
Remember: It’s not just about building a business. It’s about building a team. And that starts
with you and your co-founder.
Adam Yohanan is a transactional business lawyer with extensive experience representing companies, investors, and entrepreneurs in a wide range of high stakes business transactions.
Adam handles the small and large transactions in the life of a businesses, including mergers & acquisitions, entity formations, partnerships and joint ventures, investing and fundraising, commercial contracts, and dissolutions. His office can be reached at 212-859-5041.
Haley Kopp is a corporate lawyer focused on representing start-ups and small companies in formations, venture capital, angel investor financings, mergers and acquisitions, and general corporate matters.
Haley's diverse experience gives her a practical approach to solving complex business issues, whether guiding companies through financing rounds or corporate transactions. Her office can be reached at (619) 512-3652.
This guide is meant for educational and informational purposes only and should not be considered legal advice. It is essential to consult with an attorney or other advisors regarding all legal and other important matters.
